About
Maxwell
I’m also a seasoned product design leader passionate about creating elegant, user-centric experiences that merge creativity with strategy. With over a decade of industry experience, I excel at the intersection of design, technology, and business impact.
Glad to see you
I’ve been designing systems and products that work and endure for the past decade. My journey has been about finding the balance between user needs, technical complexity, and business goals, creating tools that are both functional and enduringly effective.
At Corti, I focus on AI-powered healthcare solutions that help clinicians make faster, more confident decisions. It’s a space where every design decision matters—where transforming conversations into actionable insights or building scalable systems for global organisations can profoundly impact patient care. My work here reflects a deep commitment to designing for a better, more efficient healthcare future.
How I design
My approach is based on strategic thinking and execution. Over the years, I’ve led design initiatives that define how products look and how they work and feel, ensuring alignment across teams and delivering results. My experience includes building design systems like Shell’s Solaris and Goodnotes’ Ink, which have laid scalable foundations for collaboration and innovation. Every product I’ve touched is grounded in the principle that solving meaningful problems starts with asking the right questions.
Working history
Throughout my career, I’ve had the privilege to work on projects that shape industries. At Shell, I redesigned a £19 billion B2B platform that supports business interactions in over 150 countries. At Goodnotes, I spearheaded the creation of the company’s first cross-platform design system, contributing to a product that earned Apple’s iPad App of the Year. With Monta, I helped define the standards for managing EV charge points, setting a benchmark for the sector. An a Corti, I’m building clinical tools that ease the documentation burden on healthcare professionals, allowing them to focus on what truly matters—their patients.
For me, design is making the complex feel effortless. It’s about understanding the problem deeply and arriving at inevitable solutions. Good design isn’t just reusable components in a system; it’s the invisible glue that makes creativity scalable across an organisation. Collaboration plays a central role in my process—actual progress happens when designers, engineers, and product teams move in sync, shaping products that are not just usable but transformative.
What drives me is the desire to leave a mark that matters. Not through showy gestures but by creating work that people rely on daily, work that becomes an indispensable part of their lives.